Biography of Nida Jaffery: CEO of Nashtaywalay & MD at Women Retail Hub- Entrepreneur
Nida Jaffery: A Visionary Entrepreneur and Architect
Early Education and Architecture Background
Nida Jaffery’s journey into entrepreneurship began with a
strong educational foundation in architecture. She completed her Bachelor of
Architecture (BArch) at the National College of Arts in Lahore, where she
gained a deep understanding of design, structure, and creativity. This academic
background provided her with a unique perspective that she would later apply in
her entrepreneurial ventures, combining artistic vision with practical business
skills.
Embarking on Entrepreneurial Ventures
Nida’s entrepreneurial spirit led her to co-found
Nashtaywalay in December 2018, a venture that would mark the beginning of her
dynamic journey in the business world. Nashtaywalay focuses on offering
delightful snacks, a business that not only reflects her innovative approach to
the food industry but also showcases her ability to create brands that resonate
with the needs of the market. Her hands-on experience with this venture has
refined her skills in business management, marketing, and customer engagement.
Biography of Nida Jaffery: CEO of Nashtaywalay & MD at Women Retail Hub- Entrepreneur/focusing on snacks/empowering women in the retail sector/startup
Leading Women Retail Hub
In addition to her work with Nashtaywalay, Nida took on the
role of Managing Director at Women Retail Hub in June 2023. This platform is
dedicated to empowering women by creating opportunities in the retail sector.
Nida’s leadership has helped shape the direction of the company, which focuses
on providing a supportive environment for women entrepreneurs and fostering
growth in the retail space. Under her guidance, Women Retail Hub has become a
significant player in promoting women’s economic empowerment.
Connected Women Pakistan: A Leadership Role
In November 2021, Nida expanded her influence in the social
sector by becoming the Pakistan lead for Connected Women Pakistan. This
initiative aims to connect women with digital opportunities, providing them
with tools and skills to thrive in the digital economy. Through her leadership,
Nida has been at the forefront of promoting digital inclusion for women,
working to bridge the gender gap in technology and innovation in Pakistan.
Empowering Women through Digital Platforms
Through her role at Connected Women Pakistan, Nida has
contributed significantly to empowering women by enabling them to harness
digital tools for personal and professional growth. The platform provides women
with access to training, resources, and networking opportunities that help them
navigate and succeed in the digital world. Nida’s efforts are helping to create
a more inclusive society where women can fully participate in the digital
economy.
A Passion for Community Building
Nida’s passion for community building and social impact is
evident in her work across various platforms. She has consistently focused on
creating spaces that empower individuals, especially women, to unlock their
potential. Whether it’s through her leadership at Women Retail Hub, her work
with Connected Women Pakistan, or her ventures in the food industry, Nida’s
goal has always been to foster collaboration, innovation, and growth within
communities.
A Promising Future in Business and Social Impact
With her diverse entrepreneurial ventures, leadership roles,
and commitment to empowering women, Nida Jaffery is making a lasting impact in
both the business and social sectors. As she continues to expand her reach
through Nashtaywalay, Women Retail Hub, and Connected Women Pakistan, Nida’s
future is filled with promise. Her ability to blend creativity with business
acumen, along with her dedication to community development, positions her as a
strong leader and a role model for future generations of entrepreneurs,
especially women.
A timeline for Nida Jaffery’s journey:
Bachelor of Architecture (BArch): Completed at the National
College of Arts, Lahore, laying the foundation for her creative and business
ventures.
December 2018: Co-founded Nashtaywalay, a food venture
focusing on snacks, marking the start of her entrepreneurial career.
June 2023: Became Managing Director of Women Retail Hub,
empowering women in the retail sector.
November 2021: Took on the role of Pakistan Lead for
Connected Women Pakistan, focusing on digital inclusion for women.
Ongoing: Continues to empower women through digital tools,
leadership roles, and community building, blending creativity with business
impact.
