Biography of Hinshara Habeeb: Founder & CEO of Manetain Store- Entrepreneur
Biography of Hinshara Habeeb:
Hinshara
Habeeb, a dynamic entrepreneur from Kochi, Kerala, co-founded Manetain Store, a
brand that focuses on haircare specifically for individuals with curly hair.
Her journey is rooted in a desire to empower others to embrace their natural
textures, addressing a gap in the market for effective and affordable curly
hair products.
Academic
Foundations
Hinshara
graduated with a Bachelor of Commerce (Honors) from Christ University in
Bangalore, where she developed a strong foundation in business principles. Her
education equipped her with essential skills in finance, marketing, and
strategic planning, which would later serve her well in her entrepreneurial
ventures.
The
Catalyst for Change
The
inspiration for Manetain emerged during a casual conversation between Hinshara
and her friend, Yuba Khan. Both women found it challenging to maintain their
curly hair in the humid climate of their regions. The struggle to find suitable
products sparked the idea of creating a brand that could cater to their unique
needs and those of countless others facing similar challenges.
Discovering
the Curly Girl Method
Hinshara
and Yuba’s journey into the world of curly hair care deepened when they learned
about the Curly Girl Method, introduced by Lorraine Massey. This approach
emphasizes the use of sulfate-free products and natural haircare techniques,
encouraging individuals to embrace their curls rather than fight against them.
This philosophy resonated with them and laid the groundwork for Manetain’s
product development.
Launching
Manetain
In 2018,
Hinshara and Yuba officially launched Manetain. They began developing a range
of haircare products tailored to the needs of curly-haired individuals. Their
offerings include shampoos, conditioners, heat caps, satin bonnets, scrunchies,
and pillowcases—all designed to nurture curls while promoting a healthy
haircare routine.
Building a Supportive Community
One of
Manetain's core missions is to foster a community where curly-haired
individuals can connect, share experiences, and support each other. Over the
years, they have cultivated a loyal following of over 10,000 customers who
identify with the brand’s values and message. This community aspect enhances
customer engagement and builds a sense of belonging among users.
A Milestone
on Shark Tank
In 2023,
Hinshara and Yuba seized the opportunity to present Manetain on Shark Tank
India. They sought ₹75 lakhs for 2.5% equity, valuing the company at ₹30
crores. Their presentation showcased the brand’s vision and the impact it has
had on the curly-haired community, capturing the attention of the investors.
Securing
Investment
During
their pitch, the duo impressed investors with their passionate approach and
solid business model. Ultimately, they secured an investment of ₹75 lakhs for
10% equity from Aman Gupta, co-founder of boAt, at a revised valuation of ₹7.5
crores. This funding not only provided capital but also validated their efforts
and vision for the brand.
Biography of Hinshara Habeeb:Founder & CEO of Manetain Store- Entrepreneur /age/net worth/investor/startup/curly haircare products/Manetain Store stor
Complementary
Skills and Roles
Hinshara
and Yuba complement each other with their diverse professional backgrounds.
While Hinshara handles operations and marketing from Kochi, Yuba contributes
her insights from her base in Mumbai. Their ability to collaborate effectively
despite the geographical distance reflects their shared commitment to the
brand’s success.
Overcoming
Bias in Business
Like many
women entrepreneurs, Hinshara and Yuba have faced challenges related to gender
bias in business. They have encountered situations where vendors did not take
them seriously, and Hinshara has sometimes needed to bring her husband to
negotiate. However, they attribute their resilience to the unwavering support
of their families, which has empowered them to push through obstacles.
Empowering
Women Entrepreneurs
Hinshara is
a strong advocate for women taking charge of their business endeavors. She
emphasizes the importance of understanding financial metrics, from revenue to
expenses, as a means of gaining clarity and confidence in decision-making. She
encourages women to embrace their entrepreneurial journeys and view challenges
as opportunities for growth.
A
Sisterhood Beyond Business
The
partnership between Hinshara and Yuba transcends conventional business
relationships; they view it as a sisterhood. This deep bond fosters trust,
creativity, and a shared vision for Manetain. Their collaborative spirit
enhances their problem-solving capabilities and strengthens their commitment to
the brand’s mission.
Learning
Through Experience
Both
founders emphasize the importance of continuous learning and adaptation. They
recognize that the entrepreneurial journey is filled with learning curves, and
they encourage aspiring entrepreneurs to embrace these experiences. They
believe that careful planning, seeking mentorship, and taking gradual steps can
lead to sustainable success.
Looking
Ahead
As Manetain
continues to grow, Hinshara and Yuba are focused on expanding their product
line and enhancing their brand presence in the market. They are committed to
innovating and addressing the evolving needs of their customers while
maintaining their dedication to inclusivity and representation in the beauty
industry.
Redefining
Beauty Standards
Hinshara’s
journey with Manetain symbolizes a larger movement toward inclusivity in
beauty. By providing products specifically designed for curly-haired
individuals, she is challenging conventional beauty standards and encouraging
everyone to celebrate their unique features. Through Manetain, Hinshara and
Yuba are not just selling products; they are fostering a culture of acceptance
and empowerment for all individuals with textured hair.
A timeline
of Hinshara Habeeb's entrepreneurial journey with Manetain Store:
2016 -
Hinshara graduates with a Bachelor of Commerce (Honors) from Christ University,
Bangalore.
2017 -
Inspiration for Manetain emerges during a conversation with her friend, Yuba
Khan, about challenges with curly hair.
2018 -
Hinshara and Yuba officially launch Manetain, focusing on curly haircare
products.
2018 - They
develop a product range, including shampoos, conditioners, and accessories
designed for curly-haired individuals.
2020 -
Manetain builds a supportive community, growing its customer base to over
10,000 loyal users.
2023 -
Hinshara and Yuba pitch Manetain on Shark Tank India, seeking ₹75 lakhs for
2.5% equity.
2023 - They
secure ₹75 lakhs for 10% equity from investor Aman Gupta, validating their
business model.
2024 - Hinshara advocates for women entrepreneurs, emphasizing financial literacy and resilience in business.
2024 - The
founders aim to expand their product line and enhance brand presence, promoting
inclusivity in beauty.
