Biography of Supriya Aggarwal: Founder and CEO of Instasell- Entrepreneur
Biography of Supriya Aggarwal:
Early Education and Foundations
Supriya Aggarwal's journey into the tech world began at the
Birla Institute of Technology and Science in Pilani, where she pursued a
Bachelor's degree in Computer Science from 2014 to 2018. During her time at
BITS, she was actively involved in various extracurricular activities,
including the Computer Science Association and the Nirmaan Organisation. These
experiences not only sharpened her technical skills but also fostered her
leadership abilities and passion for collaboration.
From School to University
Before attending BITS, Supriya excelled at Him Academy
Public School, where she focused on Physics, Chemistry, and Mathematics (PCM)
and earned an A+ grade. Her involvement in the Literary Club and Mathematics
Club laid the groundwork for her future endeavors, allowing her to develop
skills in communication and analytical thinking that would serve her well in
her career.
Gaining Experience at PayPal
Supriya began her professional journey with a six-month
internship at PayPal in Bengaluru, where she contributed to enhancing services
related to transaction management. This early experience provided her with
insights into the fast-paced world of financial technology and the importance
of user-centric design in software development.
Making Strides at Apple
After her internship, Supriya joined Apple as a Software
Engineer, where she worked for nearly two years. Here, she focused on
authentication and authorization standards, improving the identity management
services using advanced query languages like GraphQL. Her innovative mindset
led her to introduce Chaos Engineering concepts to her team, enhancing their
ability to build resilient systems and improve code quality significantly.
Expanding Horizons at Amazon
Following her tenure at Apple, Supriya moved to London to
join Amazon's Prime Video Partner Engineering team. She spent a year enhancing
the partner onboarding process, utilizing her technical expertise to streamline
operations. Eventually, she transitioned back to India, where she joined the
Amazon Pay Merchant Experience team, further refining tools to enhance the merchant
onboarding experience.
Biography of Supriya Aggarwal: Founder and CEO of Instasell- Entrepreneur/e-commerce on social media/age/net worth/investor/D2C brand/Instasell story
Co-founding Instasell
In August 2021, driven by her entrepreneurial spirit,
Supriya co-founded Instasell, a platform designed to revolutionize the
e-commerce landscape for Direct-to-Consumer (D2C) brands. Recognizing the
challenges many small businesses face on social media, Supriya aimed to create
a seamless solution that empowers these brands to boost their online sales
through live and video shopping features.
Empowering Small Businesses
Instasell stands out by offering an easy-to-use mobile
platform that transforms Instagram pages into functional e-commerce websites.
This innovation caters to over 100 million Instagram businesses globally, many
of which lack dedicated websites. Supriya’s vision was to support small
business owners in managing their online presence efficiently, enabling them to
focus more on engaging with their customers rather than getting bogged down by
operational tasks.
A Comprehensive Solution for E-commerce
Instasell provides a robust dashboard that allows users to
manage orders, payments, invoices, and customer interactions in one place. By
automating shipping and other logistical tasks, the platform empowers small
businesses to sell anytime, anywhere, and grow their brands without the typical
hurdles associated with online retail.
Securing Investment and Growth
Since its inception, Instasell has attracted attention from
investors, raising over $7,290 in funding from notable venture capital firms
such as 100X.VC and Titan Capital. This financial backing has been crucial for
scaling operations and enhancing the platform's features, positioning Instasell
as a formidable player in the e-commerce technology space.
A Team of Innovators
The success of Instasell is also attributed to the dedicated
team behind it, which comprises nine passionate individuals. Together, they
work towards a common goal of simplifying e-commerce for small businesses and
providing tools that promote their growth and sustainability.
Recognition and Impact
Supriya's efforts have not gone unnoticed; she is regarded
as a visionary in the e-commerce sector. Her commitment to empowering small
businesses through technology resonates with many, inspiring other
entrepreneurs to think creatively about solving industry challenges.
Looking Ahead with Ambition
As Supriya continues to lead Instasell, her focus remains on
enhancing the platform and expanding its reach. She is committed to driving
innovation in the e-commerce space and believes in the transformative power of
technology to create opportunities for small businesses.
A Lasting Legacy of Empowerment
Through her entrepreneurial journey, Supriya Aggarwal
exemplifies the spirit of innovation and dedication to helping others succeed.
Her work at Instasell not only addresses a critical gap in the e-commerce
market but also contributes to the broader goal of making online selling
accessible for everyone, ensuring that small businesses can thrive in an
increasingly digital world.
A timeline of Supriya Aggarwal's journey in tech and
entrepreneurship:
2014-2018: Pursues a Bachelor's in Computer Science at BITS
Pilani, engaging in extracurriculars.
2014-2018: Excels at Him Academy Public School, focusing on
PCM and honing communication skills.
2018: Interns at PayPal, enhancing transaction management
services.
2019-2021: Joins Apple as a Software Engineer, improving
identity management and introducing Chaos Engineering.
2021: Moves to Amazon in London, streamlining the Prime
Video partner onboarding process.
August 2021: Co-founds Instasell, a platform for D2C brands
to optimize e-commerce on social media.
2021-Present: Instasell offers a comprehensive dashboard for
order management, attracting over $7,290 in funding.
2023: Recognized as a visionary in the e-commerce sector,
empowering small businesses through technology.
2024: Continues to lead Instasell, focusing on innovation
and expanding its market presence.