Biography of Supriya Aggarwal: Founder and CEO of Instasell- Entrepreneur

Biography of Supriya Aggarwal: Founder and CEO of Instasell- Entrepreneur

Biography of Supriya Aggarwal: Founder and CEO of Instasell- Entrepreneur/e-commerce on social media/age/net worth/investor/D2C brand/Instasell story

Biography of Supriya Aggarwal: 

Early Education and Foundations

Supriya Aggarwal's journey into the tech world began at the Birla Institute of Technology and Science in Pilani, where she pursued a Bachelor's degree in Computer Science from 2014 to 2018. During her time at BITS, she was actively involved in various extracurricular activities, including the Computer Science Association and the Nirmaan Organisation. These experiences not only sharpened her technical skills but also fostered her leadership abilities and passion for collaboration.

From School to University

Before attending BITS, Supriya excelled at Him Academy Public School, where she focused on Physics, Chemistry, and Mathematics (PCM) and earned an A+ grade. Her involvement in the Literary Club and Mathematics Club laid the groundwork for her future endeavors, allowing her to develop skills in communication and analytical thinking that would serve her well in her career.

Gaining Experience at PayPal

Supriya began her professional journey with a six-month internship at PayPal in Bengaluru, where she contributed to enhancing services related to transaction management. This early experience provided her with insights into the fast-paced world of financial technology and the importance of user-centric design in software development.

Making Strides at Apple

After her internship, Supriya joined Apple as a Software Engineer, where she worked for nearly two years. Here, she focused on authentication and authorization standards, improving the identity management services using advanced query languages like GraphQL. Her innovative mindset led her to introduce Chaos Engineering concepts to her team, enhancing their ability to build resilient systems and improve code quality significantly.

Expanding Horizons at Amazon

Following her tenure at Apple, Supriya moved to London to join Amazon's Prime Video Partner Engineering team. She spent a year enhancing the partner onboarding process, utilizing her technical expertise to streamline operations. Eventually, she transitioned back to India, where she joined the Amazon Pay Merchant Experience team, further refining tools to enhance the merchant onboarding experience.

Biography of Supriya Aggarwal: Founder and CEO of Instasell- Entrepreneur/e-commerce on social media/age/net worth/investor/D2C brand/Instasell story

Biography of Supriya Aggarwal: Founder and CEO of Instasell- Entrepreneur/e-commerce on social media/age/net worth/investor/D2C brand/Instasell story

Co-founding Instasell

In August 2021, driven by her entrepreneurial spirit, Supriya co-founded Instasell, a platform designed to revolutionize the e-commerce landscape for Direct-to-Consumer (D2C) brands. Recognizing the challenges many small businesses face on social media, Supriya aimed to create a seamless solution that empowers these brands to boost their online sales through live and video shopping features.

Empowering Small Businesses

Instasell stands out by offering an easy-to-use mobile platform that transforms Instagram pages into functional e-commerce websites. This innovation caters to over 100 million Instagram businesses globally, many of which lack dedicated websites. Supriya’s vision was to support small business owners in managing their online presence efficiently, enabling them to focus more on engaging with their customers rather than getting bogged down by operational tasks.

A Comprehensive Solution for E-commerce

Instasell provides a robust dashboard that allows users to manage orders, payments, invoices, and customer interactions in one place. By automating shipping and other logistical tasks, the platform empowers small businesses to sell anytime, anywhere, and grow their brands without the typical hurdles associated with online retail.

Securing Investment and Growth

Since its inception, Instasell has attracted attention from investors, raising over $7,290 in funding from notable venture capital firms such as 100X.VC and Titan Capital. This financial backing has been crucial for scaling operations and enhancing the platform's features, positioning Instasell as a formidable player in the e-commerce technology space.

A Team of Innovators

The success of Instasell is also attributed to the dedicated team behind it, which comprises nine passionate individuals. Together, they work towards a common goal of simplifying e-commerce for small businesses and providing tools that promote their growth and sustainability.

Recognition and Impact

Supriya's efforts have not gone unnoticed; she is regarded as a visionary in the e-commerce sector. Her commitment to empowering small businesses through technology resonates with many, inspiring other entrepreneurs to think creatively about solving industry challenges.

Looking Ahead with Ambition

As Supriya continues to lead Instasell, her focus remains on enhancing the platform and expanding its reach. She is committed to driving innovation in the e-commerce space and believes in the transformative power of technology to create opportunities for small businesses.

A Lasting Legacy of Empowerment

Through her entrepreneurial journey, Supriya Aggarwal exemplifies the spirit of innovation and dedication to helping others succeed. Her work at Instasell not only addresses a critical gap in the e-commerce market but also contributes to the broader goal of making online selling accessible for everyone, ensuring that small businesses can thrive in an increasingly digital world.

A timeline of Supriya Aggarwal's journey in tech and entrepreneurship:

2014-2018: Pursues a Bachelor's in Computer Science at BITS Pilani, engaging in extracurriculars.

2014-2018: Excels at Him Academy Public School, focusing on PCM and honing communication skills.

2018: Interns at PayPal, enhancing transaction management services.

2019-2021: Joins Apple as a Software Engineer, improving identity management and introducing Chaos Engineering.

2021: Moves to Amazon in London, streamlining the Prime Video partner onboarding process.

August 2021: Co-founds Instasell, a platform for D2C brands to optimize e-commerce on social media.

2021-Present: Instasell offers a comprehensive dashboard for order management, attracting over $7,290 in funding.

2023: Recognized as a visionary in the e-commerce sector, empowering small businesses through technology.

2024: Continues to lead Instasell, focusing on innovation and expanding its market presence.

 Biography of Supriya Aggarwal: Founder and CEO of Instasell- Entrepreneur/e-commerce on social media/age/net worth/investor/D2C brand/Instasell story

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