Biography of Gagan Sharma: Founder of Praroop India & Shades of Udaipur- Entrepreneur
Biography of Gagan Sharma:
Gagan Sharma's journey as an entrepreneur is a testament to
perseverance and determination. Growing up in Badgaon, a remote area near
Udaipur, Gagan faced numerous challenges but always held on to a vision of
making a difference. His early education was at Vidya Niketan and later at
Government Senior Secondary School in Badgaon. Despite coming from a
conservative background, he had an innate desire to create something impactful,
which eventually led him down the path of digital marketing and social
entrepreneurship.
The First Step into the Digital World
In 2016, Gagan took a significant step by starting his blog,
"Shades of Udaipur." He aimed to share content that was unavailable
online, making it a unique platform. His first major initiative was a nine-day
campaign highlighting local Durga temples, which garnered significant
attention. Following this success, he collaborated with Radio City for a
campaign titled “Spirituality Meets Adventure,” which went viral, establishing
his presence in the digital space.
Expanding Horizons
By 2018, Gagan expanded his efforts into digital marketing,
launching a new agency to focus on advertisements and social media campaigns.
His role as a public outreach consultant for Udaipur Smart City further
solidified his standing in the community. Gagan's innovative campaigns,
especially during the Lok Sabha Elections in 2019, showcased his creative
skills. He organized a photowalk campaign that was recognized as one of the
most creative initiatives in the country, earning him a nomination for the
National CSO Award.
Early Influences and Life-Changing Experiences
Gagan's desire to contribute to society was fueled by a
transformative trip to Delhi during his twelfth grade, where he participated in
an NGO campaign organized by the Jagruti Foundation Trust. This experience
opened his eyes to the world beyond Badgaon and ignited his passion for
community development. Returning home, he became actively involved in rural
development projects, further shaping his aspirations and commitment to making
a positive impact.
Overcoming Challenges
Despite his ambitions, Gagan faced significant obstacles, particularly in communication. Coming from a Hindi-medium background, he struggled with English, making it challenging to hire interns and navigate the corporate landscape. However, his determination never wavered. Even when financial difficulties threatened to derail his dreams, Gagan believed in the potential of "Shades of Udaipur" and persevered through tough times, refusing to give up.
Turning Point: Smart City Consultant
The breakthrough in Gagan's career came when he was hired as
a consultant for the Udaipur Smart City project. This opportunity marked a
turning point, allowing him to showcase his talents on a larger scale. His
innovative ideas and strategic marketing skills not only benefited the project
but also positioned him as a key player in the region's urban development
efforts.
Building a Network and Reputation
Gagan's commitment to his work garnered respect from peers
and competitors alike. His successful campaigns during the photowalk and video
projects earned him admiration within the city. He took pride in knowing that
even those who once viewed him as a rival recognized the quality and impact of
his work. This respect solidified his reputation in Udaipur, paving the way for
future collaborations and projects.
Biography of Gagan Sharma: Founder of Praroop India & Shades of Udaipur- Entrepreneur/age/net worth/investor/CSR consultancy/share local content
Founding Praroop India
In response to the challenges posed by the COVID-19
pandemic, Gagan founded Praroop India, a CSR consultancy firm aimed at
connecting businesses with NGOs. This venture focused on impactful social
campaigns, including a fundraising initiative for oxygen during the pandemic
and a sanitary pad distribution project in collaboration with L&T
Construction. Praroop India reflects Gagan's commitment to social
responsibility and community engagement.
Mentoring the Next Generation
Gagan’s agency, Shades of Udaipur, has mentored over 50
interns, providing them with invaluable experience in the digital marketing
field. He believes in the power of teamwork and emphasizes that success in
digital marketing is a collective effort. Gagan advises newcomers to gain
experience at established companies before venturing out on their own,
highlighting the importance of learning the ropes of the industry.
Values and Inspirations
Gagan's life is deeply influenced by his father, who
instilled in him the values of honesty and dedication. Additionally, he draws
inspiration from the character of Ranbir Kapoor in the film "Yeh Jawani
Hai Deewani," which sparked his desire to travel and explore the world.
Gagan's favorite poem, "Rashmirathi" by Ramdhari Singh 'Dinkar,'
serves as a source of motivation, particularly during challenging times.
Embracing Change in Marketing Trends
Gagan recognizes the evolving landscape of digital
marketing, noting a shift from short videos to podcasts as a growing trend. He
believes that understanding these changes is crucial for staying relevant and
effective in reaching audiences. With a keen eye on industry developments,
Gagan remains committed to innovating his strategies to meet the needs of
brands and communities alike.
A Bright Future Ahead
With numerous exciting projects in the pipeline, Gagan
Sharma is poised for continued success. His journey from humble beginnings to a
respected entrepreneur exemplifies the power of resilience, creativity, and
community engagement. As he navigates the challenges and opportunities ahead,
Gagan remains dedicated to making a positive impact in Udaipur and beyond,
proving that with commitment and teamwork, great things can be achieved.
Timeline for Gagan Sharma's Journey
2016 - Gagan starts his blog "Shades of Udaipur"
to share local content.
2016 - Launches a successful campaign on local Durga
temples, gaining significant attention.
2017 - Collaborates with Radio City for the viral “Spirituality
Meets Adventure” campaign.
2018 - Expands into digital marketing by launching his
agency focused on ads and social media.
2019 - Organizes a recognized photowalk campaign during the
Lok Sabha Elections, earning a National CSO Award nomination.
2019 - Hired as a public outreach consultant for the Udaipur
Smart City project, marking a career turning point.
2020 - Founding of Praroop India, a CSR consultancy, in response
to COVID-19 challenges.
2020 - Implements impactful social campaigns, including
fundraising for oxygen and sanitary pad distribution.
2021 - Mentors over 50 interns through Shades of Udaipur,
promoting teamwork in digital marketing.
2022 - Recognizes shifts in digital marketing trends,
adapting strategies for podcasts and evolving content.
2024 - Continues to develop exciting projects while
remaining dedicated to community engagement and social impact.
