Biography of Saul Molla Cuesta: Founder and CEO of FlowerStore Group- Entrepreneur
The Story of Saul Molla
Saul Molla Cuesta is a dynamic entrepreneur known for
founding and leading FlowerStore Group, a leading e-commerce platform in
Southeast Asia dedicated to gifting. His journey reflects a blend of
engineering expertise, financial acumen, and a passion for creating meaningful
connections through gifting. From his early education to his entrepreneurial
success, Saul’s story is one of vision and determination.
Academic Foundations: Mastering Aerospace Engineering
Saul began his academic journey at the Universitat
Politècnica de València, where he pursued a Master’s Degree in Aerospace
Engineering, specializing in Aircrafts and Space Vehicles. His rigorous
education provided him with a solid technical background that would later
inform his analytical approach in various fields. This foundation was further
strengthened through additional studies at Universidad Tecnica Federico Santa
Maria, where he excelled in his final dissertation as an exchange student.
Diverse Experiences: Global Insights
Before fully diving into entrepreneurship, Saul gathered
invaluable experience across different countries and industries. He
participated in the Erasmus Mundus Programme at Politechnika Rzeszowska in
Poland, which enriched his understanding of international engineering
practices. These diverse experiences cultivated a global perspective, equipping
him with the skills necessary to navigate complex challenges in the business
world.
Consulting Career: Building a Strong Foundation
After completing his studies, Saul embarked on a career in
consulting with Simon-Kucher & Partners. Here, he specialized in strategy,
marketing, pricing, and sales across various sectors in Europe and Latin
America. His projects involved designing pricing strategies for companies in
construction, logistics, and household appliances, helping them optimize their
operations and drive growth.
Stepping into Aviation: Global Supply Chain Analysis
Saul also worked briefly as a Global Supply Chain Analyst at
Airbus Helicopters, where he was involved in enhancing supply chain
efficiencies for the aerospace giant. This role provided him with insights into
the complexities of global logistics and operations, further enhancing his
problem-solving skills and analytical thinking.
Transition to E-Commerce: Joining Lazada
In 2017, Saul transitioned to the e-commerce sector as the
Chief Financial Officer of Lazada Philippines. His tenure involved overseeing
financial operations and ensuring compliance with data privacy regulations.
This experience in a fast-paced, digital environment honed his leadership
skills and gave him firsthand experience of the intricacies of e-commerce.
Founding FlowerStore Group: A New Venture
In 2018, Saul took a leap of faith and founded FlowerStore
Group, a platform designed to simplify the process of gifting. Launched with
the goal of becoming Southeast Asia’s top destination for flowers and gifts,
FlowerStore quickly gained traction in the Philippines, Vietnam, and Thailand.
Saul’s vision was to make gifting accessible and convenient, emphasizing
same-day delivery and flexible payment options.
A Growing Brand: Expanding Operations
Under Saul’s leadership, FlowerStore has expanded its offerings
to include multiple platforms such as FlowerStore.ph and Potico.ph in the
Philippines, Potico.vn in Vietnam, and Potico.co.th in Thailand. This strategic
expansion not only increased the company’s footprint but also established it as
a go-to destination for gifting in the region.
Biography of Saul Molla Cuesta: Founder & CEO of FlowerStore Group- Startup/Entrepreneur/FlowerStore Group/Saul Molla story/age/net worth/gifting
Community Impact: Giving Back
Saul is passionate about making a positive impact on the
community. During the festive season, FlowerStore organizes initiatives to
encourage customers to give back. By partnering with various charity programs,
the company fosters a sense of unity and goodwill, reinforcing the values of
compassion and empathy. Saul believes that such initiatives help strengthen
community bonds and create a culture of generosity.
Emphasizing Values: The Spirit of Gifting
At FlowerStore, Saul promotes the idea that gift-giving is
about more than just the physical act; it’s about the intention behind it. The
company focuses on creating meaningful experiences for customers, emphasizing
the joy of giving and receiving gifts that carry genuine thought and care. This
philosophy is at the heart of FlowerStore's mission, making it a beloved choice
among consumers.
Building a Culture of Kindness: Year-Round Initiatives
The ethos of kindness and community support extends beyond
the holidays at FlowerStore. Throughout the year, Saul and his team
consistently create opportunities for customers to engage in charitable
activities. This ongoing commitment not only enhances customer loyalty but also
strengthens the company’s identity as a socially responsible business.
Looking Ahead: Vision for the Future
Saul Molla envisions a bright future for FlowerStore as it
continues to innovate and expand. His goal is to further enhance the customer
experience, exploring new technologies and platforms that facilitate even
easier gifting options. As the company grows, he remains committed to upholding
its core values of compassion, empathy, and community engagement.
Conclusion: A Legacy of Connection
Saul Molla's journey from aerospace engineering to founding
FlowerStore Group illustrates the power of vision, adaptability, and a strong
sense of purpose. Through his leadership, the company has not only thrived as a
business but has also made a significant positive impact on communities across Southeast
Asia. As he continues to build this legacy, Saul embodies the essence of
entrepreneurship: creating connections and fostering goodwill through the
simple yet profound act of gifting.
Timeline of Saul Molla's Journey
2009 - Begins Master’s Degree in Aerospace Engineering at
Universitat Politècnica de València.
2011 - Completes additional studies at Universidad Tecnica
Federico Santa Maria.
2013 - Participates in Erasmus Mundus Programme at
Politechnika Rzeszowska, Poland.
2014 - Joins Simon-Kucher & Partners as a consultant,
specializing in strategy and pricing.
2016 - Works as a Global Supply Chain Analyst at Airbus
Helicopters.
2017 - Becomes Chief Financial Officer of Lazada
Philippines.
2018 - Founds FlowerStore Group, aiming to revolutionize
gifting in Southeast Asia.
2019 - Expands FlowerStore's operations in the Philippines,
Vietnam, and Thailand.
2020 - Launches Potico brand to broaden gifting offerings.
2021 - Initiates community engagement programs during
festive seasons.
2022 - Strengthens the company’s commitment to year-round
charitable initiatives.
2024 - Looks towards innovative technologies to enhance
customer experience and gifting ease.
