Biography of Srijana Bagaria: Co-Founder of PeeSafe, Entrepreneur, Angel Investor
Biography of Srijana Bagaria:
Srijana Bagaria, a serial entrepreneur and co-founder of
PeeSafe, has dedicated herself to improving women’s hygiene through innovative
solutions. Her journey began with a personal experience that highlighted the
challenges women face when using public restrooms. After contracting a urinary
tract infection on a road trip, Srijana, along with her husband and PeeSafe
co-founder, Vikas Bagaria, set out to create a solution. Their efforts
culminated in the development and official launch of the Toilet Seat Sanitizer
Spray in 2017. This product significantly reduces the risk of infection by
sanitizing toilet seats in just ten seconds, transforming the public restroom
experience for millions of women.
Education Background
Srijana’s academic journey began at Calcutta University,
where she earned a Bachelor’s degree in Political Science. This educational
background provided a solid foundation for her future endeavors in
entrepreneurship and business management. Her diverse experiences and
educational qualifications have equipped her with the skills needed to excel in
various fields.
Biography of Srijana Bagaria: Co-Founder of PeeSafe- Entrepreneur, Investor/ Director at SRV Damage Preventions, SafetyKart & VRF Marketing/Srijana Ba
Early Profession: Role as a Home Chef
In addition to her professional achievements, Srijana
Bagaria has a passion for cooking. She has pursued a career as a home chef
since 1997, showcasing her culinary skills and creativity. Her role as a home
chef reflects her dedication to balancing her entrepreneurial ventures with
personal interests.
Director at SRV Damage Preventions
In addition to her role at PeeSafe, Srijana serves as the
Director at SRV Damage Preventions Pvt. Ltd. Established in 2002, SRV
specializes in reducing transit damage during storage, handling, and shipping.
Headquartered in New Delhi, the company serves various industries, including
pharmaceuticals, electronics, and aerospace. SRV was a pioneer in introducing
smart solutions for safe transit, partnering with global companies to offer advanced
products and services.
Innovative Transit Solutions
Under Srijana’s leadership, SRV Damage Preventions has
become a key player in the transit damage prevention industry. The company
provides a range of solutions such as impact indicators, vibration recorders,
and temperature monitors. These tools help industries mitigate mishandling and
reduce costs associated with damaged goods. SRV’s commitment to innovation
ensures that it remains at the forefront of the transit safety sector.
Founding PeeSafe
The inception of PeeSafe marked a turning point in personal
hygiene products. Driven by a need to address the discomfort and risks
associated with public restrooms, Srijana and Vikas Bagaria turned their
frustration into a successful venture. PeeSafe quickly gained recognition for
its Toilet Seat Sanitizer Spray, becoming a leader in the personal hygiene
sector. The brand’s commitment to enhancing hygiene extends beyond this
product, encompassing a range of items designed to improve women’s health and
safety.
Expanding the Product Line
Since its launch, PeeSafe has expanded its product offerings
to cover a broad spectrum of personal hygiene needs. The company now provides
products such as reusable pads, tampons, menstrual cups, and intimate wellness
solutions. PeeSafe’s mission is to ensure that every woman feels safe,
confident, and empowered by offering high-quality, reliable hygiene products.
This expansion reflects Srijana’s dedication to addressing various aspects of
women’s health.
Research and Development Process
PeeSafe’s success is underpinned by a rigorous research and
development process. The journey from concept to market involves brainstorming
sessions with the founders and the marketing team. This process includes
developing prototypes, assessing market potential, ensuring regulatory
compliance, and sourcing materials. Additionally, PeeSafe employs mystery
shopping to continuously enhance its service delivery and ensure that its products
meet the highest standards.
Commitment to Women’s Hygiene
Srijana Bagaria’s passion for women’s hygiene is evident in
her work with PeeSafe. She believes that addressing women’s hygiene issues
openly is crucial for driving global change. Srijana advocates for women’s
empowerment by focusing on improving hygiene and sanitation. Her efforts aim to
foster awareness and create a supportive environment for discussing and addressing
these fundamental issues.
PeeSafe’s Market Position
PeeSafe has established itself as a global leader in personal hygiene products. The brand’s success is attributed to its innovative approach and commitment to addressing women’s hygiene needs. With products such as the world’s highest-selling toilet seat sanitizer spray, PeeSafe aims to become the top player in daily hygiene products.
Angel Investing
Beyond her entrepreneurial ventures, Srijana has also made significant contributions as an angel investor. She has invested in several startups, including Wittyfeed, Dibz, Triplived, and Shaadi Saga. Her investments reflect her commitment to supporting innovative ideas and fostering growth in the startup ecosystem.
Future Outlook
Srijana Bagaria’s vision for PeeSafe and her other ventures
continues to drive innovation and growth. Her dedication to improving personal
hygiene and safety remains at the core of her work. As she advances her efforts
in women’s health and safety, Srijana is committed to making a lasting impact
on both national and global scales.