Biography of Reema Porecha: Founder and CEO of Scribble Scrolls- Entrepreneur
Biography of Reema Porecha:
Reema Porecha's journey into the world of digital marketing
began with a clear vision. She co-founded Scribble Scrolls, a content branding
agency based in Mumbai, alongside her partner. Scribble Scrolls is dedicated to
helping businesses grow both online and offline through a comprehensive range
of services including web and traditional advertising, branding, promotions,
events, and content creation. Reema's passion for building and nurturing brands
is evident in her commitment to starting, running, and investing in various
brands, always aiming to contribute to their growth and success.
The Educational Foundation
Reema's educational journey laid the groundwork for her
expertise in digital marketing. She pursued a Post Graduate Certification in
Digital Marketing & Communication from MICA in 2020. This six-month program
equipped her with advanced skills in SEM, SEO, social media, and content
marketing. The curriculum, designed by industry experts, allowed her to apply
her learnings through live marketing campaigns and industry projects, which
were instrumental in shaping her approach to digital marketing.
Expanding Knowledge Horizons
In addition to her certification from MICA, Reema further
enhanced her skills with a Branding and Communication Specialization from
upGrad. This course, completed between 2020 and 2021, focused on branding, international
advertising, and measuring advertising efforts. With a strong grade of 89%, it
provided her with a deeper understanding of creating effective advertisements
and building strong brand identities, which she now applies in her role at
Scribble Scrolls.
Mastering Social Media
Reema also completed a Social Media and Content Marketing
Specialization through upGrad, where she gained significant expertise in social
media platforms and content marketing strategies. Achieving another grade of
89%, she delved into community management, paid advertising, and the effective
use of platforms like LinkedIn, Facebook, and Instagram. This specialization
reinforced her ability to manage and optimize social media campaigns, a crucial
aspect of her role at Scribble Scrolls.
Biography of Reema Porecha: Founder & CEO of Scribble Scrolls- Entrepreneur /Investor/Age/Net worth/Husband/Life story of Reema Porecha & Scribble Scr
PR and Marketing Communication Skills
Further broadening her expertise, Reema obtained a Marketing
Communication and PR Specialization from upGrad. This course, which ran
alongside her other studies, focused on campaign planning, developing creative
communications, and public relations. By combining theoretical knowledge with
practical skills, Reema learned how to manage advertising and public relations
efforts strategically, ensuring they align with overall marketing goals.
HR Skills for Business Management
In addition to her marketing credentials, Reema also
completed a Diploma in HR from Welingkar Institute of Management. This
qualification, earned between 2016 and 2017, provided her with a strong
foundation in human resource management. The skills acquired through this
diploma have proven beneficial in managing teams and fostering a positive work
environment at Scribble Scrolls.
Master’s Degree in Literature
Reema’s academic background also includes a Master’s Degree
in Literature from Mithibai College of Arts. This degree, completed between
2015 and 2017, reflects her deep appreciation for language and communication,
which translates into her ability to craft compelling content and engage with
audiences effectively in her professional role.
Professional Experience in Books
Before diving fully into digital marketing, Reema gained
valuable experience working at Crossword Bookstores from September 2015 to
February 2016. Immersed in the world of books, she interacted with customers
and predicted reading trends, which provided her with insights into consumer
behavior and preferences. This experience helped her develop a nuanced
understanding of how to cater to different audience segments.
Giving Back to Society
Reema’s commitment to social causes is evident from her
volunteer work with the Teach India Project between October 2014 and March
2015. Teaching adults from underprivileged backgrounds allowed her to gain
insights into human behavior and societal challenges, enriching her perspective
on communication and empathy, which she now incorporates into her professional
endeavors.
Leading Scribble Scrolls
Since February 2020, Reema has been at the helm of Scribble
Scrolls as its co-founder and strategist. The agency, a part of the VinZillion
Group, is dedicated to solving the challenges faced by businesses in the
digital space. Reema’s role involves not only creating and executing
comprehensive brand strategies but also leading a team of passionate
professionals who share her dedication to helping clients achieve their growth
objectives. Her multifaceted background in digital marketing, communication,
and human resources enables her to drive the success of Scribble Scrolls and
make a significant impact in the industry.
Timeline of Reema Porecha’s Journey
September 2015 - February 2016: Worked at Crossword
Bookstores, gaining insights into consumer behavior.
October 2014 - March 2015: Volunteered with the Teach India
Project, teaching adults from underprivileged backgrounds.
2015 - 2017: Completed Master’s Degree in Literature from
Mithibai College of Arts.
2016 - 2017: Earned a Diploma in HR from Welingkar Institute
of Management.
2020: Completed Post Graduate Certification in Digital
Marketing & Communication from MICA.
2020 - 2021: Obtained Branding and Communication
Specialization from upGrad with a grade of 89%.
2020 - 2021: Achieved Social Media and Content Marketing
Specialization from upGrad with a grade of 89%.
2020 - Present: Co-founded Scribble Scrolls and serves as
co-founder and strategist.
2024: Focuses to expand this venture in pan Indian and abroad.