Biography of Rahul Mehra: Co-Founder of Roadcast- Indian Entrepreneur
Story of Rahul Mehra:
Rahul Mehra, a mechanical engineering graduate from Guru
Gobind Singh Indraprastha University in Delhi, co-founded Roadcast, a
cutting-edge logistics technology company. His career began in digital product
design, working with top advertising agencies like Ogilvy & Mather. Here,
he designed applications for renowned brands such as Vodafone and BMW. Rahul's
expertise in strategy, product design, and communication played a significant
role in his professional journey.
Education
Rahul Mehra is the co-founder of Roadcast, a company that is
transforming the logistics industry with technology. He holds a Bachelor of
Technology degree in Mechanical Engineering from Guru Gobind Singh Indraprastha
University in Delhi, India.
Early Career in Design and Technology
Rahul's career in design and technology began at Jack in the
Box Worldwide, where he served as a Web Designer and Creative Technologist from
February 2014 to July 2014. Prior to that, he worked as a Graphic Designer at
Digivaasi from May 2013 to February 2014. His journey in the industry started
even earlier with his role as the owner of First Look Media from February 2009
to February 2012.
Experience at Ogilvy
Before founding Roadcast, Rahul worked as a Sr. Visualizer
at OgilvyOne Worldwide from August 2014 to October 2015 in New Delhi. In this
role, he conceptualized and executed multiple digital projects for major
brands. His key skills included conceptualization, strategy, design, and
execution, which he honed while working as a Junior Art Director.
Passion for Revolutionary Solutions
Since October 2015, Rahul has been dedicated to creating
innovative solutions that revolutionize logistics. He is determined to build a
company that not only keeps pace with the evolving landscape but also shapes
the future of logistics on a global scale. His passion for seeking out new
ideas and emerging technologies is a driving force behind Roadcast's success.
The Birth of Roadcast
In 2015, Rahul Mehra co-founded Roadcast with the idea of
creating a real-time tracking app as a social platform for consumers. However,
as the technology developed, he realized its larger potential in the logistics
sector in India. Consequently, the product evolved into an enterprise logistics
management platform. Today, Roadcast offers solutions for optimization,
visibility, and connectivity, helping delivery-based businesses automate their
operations with robust and scalable logistics management tools.
Innovator in Logistics
As a co-founder of Roadcast, Rahul is dedicated to creating
innovative solutions that transform the logistics industry. With over seven
years of experience, he has been instrumental in building and leading a company
that not only adapts to the changing landscape but also shapes the future of
global logistics. His proficiency in mobile applications, user experience, and
lean startup methodologies has been crucial to Roadcast's success.
Biography of Rahul Mehra: Co-Founder of Roadcast- Indian Entrepreneur/ Investor/Success story of Rahul Mehra/Roadcast/life story of Roadcast & rahul
Advancements in E-commerce
The e-commerce and quick commerce industries have
significantly transformed over the past two years, focusing on speedy
deliveries without geographical limitations. This evolution has included
various types of commerce, from essential items to perishables. The e-commerce
market in India, which was valued at $55 billion in 2021, is projected to
exceed $200 billion in the next 5 to 7 years. This growth has been facilitated
by improved connectivity and specialized logistics infrastructure across the
country.
Roadcast: Leading the Way in Logistics Technology
Mr. Rahul Mehra, Co-Founder of Roadcast, recently shared
insights about the company in a discussion with CXOToday. Roadcast stands out
by offering a comprehensive platform that leverages IoT for vehicle tracking
and a driver application for delivery services. Their solutions provide
optimization, visibility, and connectivity from a centralized location. The
company’s software includes features like pick-up and delivery scheduling,
image recognition, auto-route optimization, and real-time tracking, ensuring
that their technology is always ahead of the curve.
Impact of Covid on Logistics
The Covid-19 pandemic accelerated the digitization of
various industries, significantly benefiting logistics. While it brought new
challenges, it also led to massive growth over the past two years. E-commerce,
driven by the pandemic, became essential for businesses, impacting various
sectors such as food delivery, groceries, fashion, and more. Roadcast played a
crucial role in this transformation by helping businesses scale up efficiently,
optimizing costs, and minimizing delays and losses.
Comprehensive Logistics Services
Roadcast is among the few technology enterprises offering a
comprehensive platform that combines IoT for vehicle tracking with a connected
driver application for delivery management. The technology supports various
industries, including food delivery, logistics, electric mobility, and parcel
delivery. This platform enables businesses to build fast-growing, remotely
managed delivery teams, optimizing costs across multiple workflows.
Global Market Reach
Roadcast's technology is implemented in three major global
investment areas: last-mile hyperlocal delivery, vehicle fleet management, and
e-commerce logistics. Over seven years, the company has managed over 40,000
drivers and connected more than 150,000 vehicles across 300 enterprises in 50
cities and seven countries, including the UAE, UK, Qatar, Oman, Sri Lanka, and
Indonesia. Clients range from Udaan to Foodak, with future plans to engage with
companies like Tata 1mg and SkyEx. Roadcast aims to expand into North America,
Europe, and Africa, targeting delivery aggregators and logistics service
providers.
Driving Technological Advancements
At Roadcast, the focus is on revolutionizing last-mile
logistics and fleet management by leveraging advanced technologies such as
automation, artificial intelligence, and data analytics. Rahul and his team
strive to enhance business delivery processes, ensuring every mile counts. His
passion for learning, connecting with like-minded individuals, and making a
significant impact on digital transformation drives his work.
A timeline outlining the key events and milestones in Rahul
Mehra's career and the development of Roadcast:
Early Career and Education
2009-2012: Rahul Mehra owns and operates First Look Media,
his initial venture into the media industry.
2013-2014: Works as a Graphic Designer at Digivaasi.
Feb-Jul 2014: Serves as a Web Designer and Creative
Technologist at Jack in the Box Worldwide.
2014: Graduates with a Bachelor of Technology degree in
Mechanical Engineering from Guru Gobind Singh Indraprastha University, Delhi.
Aug 2014-Oct 2015: Works as Sr. Visualizer at OgilvyOne
Worldwide in New Delhi.
Founding and Evolution of Roadcast
Oct 2015: Co-founds Roadcast with the initial idea of
creating a real-time tracking app as a social platform.
2016: Realizes the potential of the technology for the
logistics sector in India; begins evolving the product into an enterprise
logistics management platform.
Roadcast's Growth and Achievements
2017-2021: Roadcast develops robust solutions for
optimization, visibility, and connectivity in logistics management.
2020-2021: The Covid-19 pandemic accelerates the
digitization of logistics; Roadcast helps businesses scale efficiently,
impacting sectors such as food delivery, groceries, and fashion.
2021: The e-commerce market in India is valued at $55
billion.
2022: Rahul shares insights about Roadcast with CXOToday,
highlighting the comprehensive platform leveraging IoT and advanced features.
Global Expansion and Technological Advancements
2022-2023: Roadcast's technology is implemented globally,
managing over 40,000 drivers and connecting more than 150,000 vehicles across
300 enterprises in 50 cities and seven countries, including the UAE, UK, Qatar,
Oman, Sri Lanka, and Indonesia.
2024 and Beyond: Plans to expand into North America, Europe,
and Africa, targeting delivery aggregators and logistics service providers.
Focus on leveraging advanced technologies such as automation, AI, and data
analytics to revolutionize last-mile logistics and fleet management.
This timeline provides an overview of Rahul Mehra's career
progression, the founding and growth of Roadcast, and the company's key
milestones and future plans.
