Biography of Himaksh Kashyap: Founder and CEO of Antar- Entrepreneur
A Journey of Himaksh Kashyap's Story
From Traditional to Innovative Education
Himaksh Kashyap’s educational background laid the foundation
for his future ventures. He pursued a Bachelor’s degree in Accounting and
Finance from Government College, Ajmer, and furthered his studies with an MBA
in Marketing from Chetana's Institute of Management & Research. This blend
of finance and marketing knowledge provided Himaksh with a strong understanding
of both business operations and market dynamics.
Initial Steps in Business
Himaksh’s early career saw him delve into various roles that
enriched his business acumen. He began as a Deputy Manager at Reliance
Communications, where he was part of a team focusing on business operations and
revenue targets. His experience here was followed by a role at Videocon
Consumer Durables, where he worked on consumer promotions and brand building
activities, gaining valuable skills in marketing and product management.
Venturing into Real Estate and Network Marketing
In 2008, Himaksh embarked on entrepreneurial ventures with
Nirmaan Infrastructure Solutions and Saarhtak India Merchandising Pvt. Ltd.
Nirmaan was a personal venture where he handled marketing, sales, and
operations for interior and exterior painting projects. At Saarhtak, he managed
network marketing, achieving significant turnover and establishing a strong
distributor network.
Expanding Horizons in Marketing
Himaksh’s freelance roles broadened his expertise in
business development and marketing. He worked with various brands, including
LIBAS Riyaz Gangji, where he developed and maintained e-commerce platforms and
managed marketing and branding efforts. Additionally, he consulted for Emphasis
Marketing Pvt. Ltd., handling B2B marketing for Apple iPhones and advising on
new brand development and e-commerce strategies.
The Spark of Sustainability
Himaksh’s journey into the fashion industry began with Trylo
Intimates, where he served as Head of Marketing. His role involved overseeing
marketing and sales across multiple channels, including distributors,
retailers, and franchise stores. This position provided insights into the
garment industry and fueled his interest in exploring more sustainable options.
Biography of Himaksh Kashyap: Founder and CEO of Antar- Indian Entrepreneur/ Startup/Age/Net worth/innerwear brand/Wife/Antar story/Himaksh Kashyap sto
Discovering Hemp as a Solution
Distressed by the environmental impact of traditional cotton
farming and synthetic fabric production, Himaksh began researching alternative
materials. His exploration led him to hemp—a crop known for its high yield,
minimal water consumption, and environmental benefits. Hemp’s ability to grow
without harmful chemicals and its role in reducing soil pollution made it an
ideal candidate for sustainable fashion.
Founding Antar
In March 2021, Himaksh launched Antar, India’s first hemp
innerwear brand. Antar was born out of his commitment to sustainability and
innovation. The brand focused on creating innerwear from hemp fabric, which is
not only environmentally friendly but also boasts numerous benefits, including
antibacterial, antifungal, and moisture-wicking properties. This move marked a
significant shift towards more sustainable fashion practices in India.
Building the Brand
Antar’s innerwear is designed to offer comfort and
durability while being eco-friendly. The hemp fabric used is breathable,
thermal regulating, and hypoallergenic, making it a superior alternative to
conventional cotton. Antar’s products come with features like a super-soft
waistband and natural UV protection, highlighting the brand’s dedication to both
quality and sustainability.
Recognition and Impact
Antar gained recognition as a finalist on Shark Tank India,
showcasing its innovative approach and commitment to sustainability. The
brand’s success is a testament to Himaksh’s vision of building a more
sustainable future through responsible fashion choices. By focusing on hemp,
Antar is not only addressing environmental concerns but also setting new standards
in the innerwear industry.
A Vision for the Future
With Antar, Himaksh Kashyap aims to contribute to a
sustainable and better tomorrow. The brand’s mission aligns with the
Sustainable Development Goals (SDGs), reflecting his dedication to
environmental stewardship and innovation. Antar represents a significant step
towards a more sustainable fashion industry, offering consumers a conscious
choice that benefits both them and the planet.
Timeline for Himaksh Kashyap story
2004: Completed Bachelor's in Accounting and Finance.
2006: Obtained MBA in Marketing.
2007: Joined Reliance Communications as Deputy Manager.
2008: Started Nirmaan Infrastructure Solutions and Saarhtak
India Merchandising Pvt. Ltd.
2010: Engaged in freelance marketing roles with brands like
LIBAS Riyaz Gangji and Emphasis Marketing Pvt. Ltd.
2015: Became Head of Marketing at Trylo Intimates.
2021: Launched Antar, India's first hemp innerwear brand.
2023: Antar featured as a finalist on Shark Tank India.
