Biography of Sanna Vohra: Founder and CEO of The Wedding Brigade-Entrepreneur
Story of Sanna Vohra: Trailblazer in Wedding Planning
Sanna Vohra is the visionary founder and CEO of The Wedding
Brigade, a comprehensive platform for all things wedding-related. After
graduating from Brown University, she gained recognition on Forbes' 30 Under 30
list. Her entrepreneurial spirit was evident early on when she co-founded a
major student-run business during her college years.
A Background in Finance and Advertising
Before founding The Wedding Brigade, Sanna Vohra worked in
investment banking at Morgan Stanley in New York and at the advertising agency
Saatchi and Saatchi X, where she specialized in equity transactions within the
tech sector. Before that, she gained valuable experience in marketing with
Saatchi & Saatchi X and Coca Cola. Her interest in entrepreneurship began
at Brown University, where she co-founded the largest student-run business and
graduated with high honors, including Phi Beta Kappa and Magna cum Laude.
Biography of Sanna Vohra: Founder & CEO of The Wedding Brigade-Entrepreneur/ Wedding Planning/Investor/Startup/Success story of Sanna Vohra/Wedding Brigade
Revolutionizing Wedding Planning
Determined to simplify the complexities of organizing a
grand Indian wedding, Sanna launched The Wedding Brigade. This innovative
platform offers a range of services to streamline wedding planning. Users can
explore wedding content, shop for related products, and book verified vendors
and services through the portal, making the entire process more convenient and
less stressful.
The Launch of The Wedding Brigade
Sanna Vohra is the founder and CEO of The Wedding Brigade,
an online platform designed to simplify wedding planning. Launched in November
2014, The Wedding Brigade offers a range of services from inspiration and
wedding fashion to venue bookings. With a team of 35 employees across five
cities, the platform serves customers in over 15 countries
Funding and Growth
Since its inception, The Wedding Brigade has secured a total
of $2.6 million in funding. In a recent Pre-Series A extension round, the
company raised over $1 million (₹6.9 crores), with significant investments from
Japan-based AET Fund and Blume Ventures. This financial backing underscores the
platform’s success and growth potential.
Insights from Sanna Vohra
In an article on YourStory, Sanna Vohra shared valuable
insights about managing daily challenges while developing long-term projects.
She emphasized the importance of dedicating time to strategic planning and new
product development, even amidst urgent daily tasks. Her advice highlights the
need for balance between immediate demands and future goals to ensure thoughtful
execution and success.
Discovering a Passion for Business
Sanna's entrepreneurial spark ignited during her time at
Brown University. There, she co-founded a successful restaurant discounting
company for students, which marked her entry into the world of business. She
graduated Phi Beta Kappa and Magna cum Laude with Honors in Development Studies
and Economics, reflecting her strong academic background.
Building The Wedding Brigade
With The Wedding Brigade, Sanna aims to streamline the
Indian wedding industry, which is often disorganized. Her platform allows users
to access top wedding content, curated fashion, and reliable vendors. Her
efforts have not gone unnoticed; The Wedding Brigade was named one of the Top
50 Ventures in India by the Smart CEO-Startup50 2017 Awards and earned her a
spot on Forbes Asia’s 30 Under 30 List in 2018.
Empowering the Wedding Industry
Sanna Vohra's work with The Wedding Brigade has transformed
the wedding planning landscape, offering a centralized solution for couples
navigating their big day. Her approach not only simplifies the process but also
provides a platform for continuous innovation in the wedding industry.
Timeline of Sanna Vohra’s Career
2008-2012: Co-founded a major student-run business at Brown
University and graduated Phi Beta Kappa and Magna cum Laude.
2010-2011: Worked in investment banking at Morgan Stanley in
New York.
2011-2012: Specialized in equity transactions in the tech
sector at Saatchi & Saatchi X.
2012-2014: Gained marketing experience with Saatchi &
Saatchi X and Coca-Cola.
November 2014: Launched The Wedding Brigade, a comprehensive
wedding planning platform.
2017: Named one of the Top 50 Ventures in India by Smart
CEO-Startup50 Awards.
2018: Featured on Forbes Asia’s 30 Under 30 list.
2020: Raised over $1 million (₹6.9 crores) in a Pre-Series A
extension round from AET Fund and Blume Ventures.