Biography of Malika Datt Sadani: Founder of The Moms Co. -Indian Entrepreneur
Story of Malika Datt Sadani:
Malika Sadani’s Early Life
Malika Datt Sadani, daughter of an army officer, grew up
experiencing diverse cultures and environments due to her family's frequent
relocations. Her graduation in Pune marked her first time living away from
home, signifying a significant shift in her life. During her early career,
Malika left her job in banking at the onset of her pregnancy and spent six
years as a homemaker. She and her spouse chose a unique approach to raising
their daughter, Myra, reflecting their personal values and parenting style.
Educational Background and Early Career
Malika Datt Sadani, the founder of The Moms Co., has a solid
educational background that contributed to her entrepreneurial success. She
earned her MBA in Finance from the Welingkar Institute of Management, Gurugram,
where she also served as Alumni Secretary in 2007. Prior to her MBA, Malika
completed a Bachelor of Engineering in Electronics from Savitribai Phule Pune
University in 2004.
Professional Accomplishments
In addition to her academic achievements, Malika Datt
Sadani's career is highlighted by her role as the founder of The Moms Co. Her
expertise and dedication have not only shaped her startup but also earned her a
place on the BW 40 Under 40 list, recognizing her as one of the influential
figures in the business world.
Early Career in Finance
Before venturing into entrepreneurship, Malika Sadani spent
six years as a homemaker in London from 2010 to 2016. This period allowed her
to focus on family life and gain valuable insights that would later influence
her business journey. Prior to her time as a homemaker, Malika worked as a
Relationship Manager in the Financial Institutions Group at ICICI Bank from
August 2008 to December 2010. Her role at ICICI Bank involved managing
relationships with financial institutions, which honed her skills in client
management and strategic planning.
Transition to Entrepreneurship
Malika's transition from a career in finance to founding The
Moms Co. was driven by her personal experiences and a desire to address a gap
in the market for safe and natural products. Her background in finance provided
a solid foundation for managing the business aspects of her startup, while her
experience as a mother gave her unique insights into the needs and concerns of
other parents.
Biography of Malika Datt Sadani: Founder of The Moms Co. -Entrepreneur/ Startup/Investor/Success story The Moms Co/Story of Malika Sadani/baby products
Founding The Moms Co.
Malika Sadani, an engineer and MBA graduate, is the
visionary Founder and CEO of The Moms Co., a leading Indian company dedicated
to toxin-free products for expectant and new mothers. The idea for The Moms Co.
was conceived in 2012 when Malika returned to India from London. At that time,
she faced a challenge finding safe, high-quality products for her daughters,
particularly since one of them had a skin condition that demanded reliable
solutions. This personal experience led her to recognize a gap in the market
for trustworthy, chemical-free products designed specifically for mothers.
Identifying a Market Need
Malika's struggle to find suitable products for her
daughters prompted her to engage with other parents, revealing that her
concerns were shared by many. She discovered a widespread demand for natural
and safe personal care products among mothers who were reluctant to compromise
on their family's well-being. This insight drove her to create The Moms Co., a
brand aimed at filling this void and providing a solution that mothers could
trust.
Rapid Growth and Recognition
Since its inception, The Moms Co. has experienced
significant growth, catering to over 2 million mothers across 20,000 pin codes
in India. The company has established itself as a pioneer in the toxin-free
product category. Malika’s leadership has earned the brand numerous accolades,
including the Times She UnLTD. Entrepreneur Awards, Business World 40 Under 40,
and Pharma Leaders Power Brand Awards. The product range has also been honored
at prestigious events such as the Cosmopolitan Beauty Awards and the Mother
& Baby Awards, with The Moms Co. becoming the first Indian brand to win at
the LUXlife Parent & Baby Awards.
Major Acquisition and Future Goals
In a landmark move for the Indian beauty and personal care
sector, The Moms Co. was acquired by The Good Glamm Group in October 2021. This
acquisition, one of the largest DTC transactions in the industry, highlights
the brand’s significant impact. Despite the acquisition, The Moms Co. continues
to operate as an independent entity, maintaining its core mission and values
under Malika’s guidance.
Vision for Growth
Looking ahead, Malika Sadani aims to propel The Moms Co. to
new heights, targeting a revenue run rate of ₹500 crore within the next two
years. Her ongoing commitment to innovation and excellence in the toxin-free
product space reflects her determination to expand the brand’s reach and
continue meeting the needs of mothers seeking safe and effective personal care
solutions.
Personal Mission and Impact
Malika’s dedication to offering safe, natural products is
deeply rooted in her own experiences as a mother. She believes that many moms
share her commitment to providing the best for their families without
sacrificing safety. Through The Moms Co., she has embarked on a mission to
support mothers both in India and globally, ensuring they have access to
effective and non-toxic personal care solutions.
Current Focus and Goals
In her current role, Malika continues to lead The Moms Co.
with a focus on innovation and expansion. The company’s collaboration with
international experts underscores its commitment to maintaining high standards
in product development. Malika’s ongoing efforts aim to further establish The
Moms Co. as a leader in natural personal care and to reach more families with
safe and effective solutions.
Impact and Legacy
Malika Sadani’s journey from finance professional to
successful entrepreneur highlights her adaptability and vision. Through The
Moms Co., she has made a significant impact on the personal care industry,
offering products that align with her values of safety and quality. Her leadership
and dedication to creating natural and toxin-free solutions have set a
benchmark in the industry and continue to inspire other entrepreneurs and
parents alike.
Awards and Recognition
Malika Sadani has received several prestigious awards for
her contributions to the entrepreneurial landscape. She was honored with the
Times She UnLtd. Entrepreneur Award, which recognizes exceptional women in
business. Additionally, Malika earned a spot in the Business World 40 Under 40
list and was celebrated as the Business World Women Entrepreneur of the Year.
These accolades underscore her impact and leadership in the industry.
Product Accolades
The products offered by The Moms Co. have garnered
recognition at notable award ceremonies. The brand's commitment to quality and
safety has been acknowledged at the Cosmopolitan Beauty Awards and the Mother
& Baby Awards. These awards reflect the high standards and effectiveness of
The Moms Co.'s product range, further solidifying its reputation in the
personal care sector.
International Recognition
Malika has also been recognized on the global stage, having
been facilitated at the World Women’s Economic Forum. This recognition
highlights her influence and achievements in the international business
community, showcasing her contributions to the field of entrepreneurship and women’s
leadership.
Prominent Speaking Engagements
In addition to her awards, Malika Sadani has been an
influential speaker at various high-profile events. She has shared her insights
and experiences at prominent forums such as The Entrepreneur Startup Summit,
Exchange4media FMCG Round Table, Luxury Lifestyle Weekend, SheLeadsTech, Power
Panel, and the India Retail Forum. Her participation in these events reflects
her role as a thought leader in the industry.
Timeline for Malika Sadani’s story:
1980: Birth
Malika Datt Sadani was born to an army officer, experiencing
a varied upbringing.
2004: Completed B.E. in Electronics
She earned her Bachelor of Engineering in Electronics from
Savitribai Phule Pune University.
2007: Graduated MBA
Malika completed her MBA in Finance from Welingkar Institute
of Management, Gurugram.
2008-2010: Worked at ICICI Bank
She served as a Relationship Manager in the Financial Institutions
Group at ICICI Bank.
2010-2016: Homemaker in London
Malika spent six years as a homemaker, focusing on family
life and personal development.
2012: Founded The Moms Co.
She started The Moms Co., focusing on toxin-free products
for mothers and babies.
2021: Acquired by The Good Glamm Group
The Moms Co. was acquired by The Good Glamm Group, marking a
significant milestone.
2022: Revenue Target of ₹500 Crore
Malika aims to achieve a revenue run rate of ₹500 crore for
The Moms Co. within the next two years.
2022: Times She UnLTD. Entrepreneur Award
She was honored with the Times She UnLTD. Entrepreneur Award
for her impact in business.
2022: Business World 40 Under 40
Malika was featured in the Business World 40 Under 40 list,
recognizing her influence and leadership.
2022: Cosmopolitan Beauty Awards
The Moms Co.’s products were celebrated at the Cosmopolitan
Beauty Awards for their quality and safety.