Biography of Anisha Singh: Founder of Mydala and She Capital- Entrepreneur
Biography of Anisha Singh:
Anisha Singh's professional life began without a clear
childhood ambition. She was uncertain about her future until a pivotal moment
when a professor, recognizing her potential, encouraged her to explore
entrepreneurship and pursue an MBA. This encouragement led her to intern at a
company in Washington DC, run by Julie Holdren. Witnessing Holdren lead a
400-person startup inspired Anisha and set her on a path of ambition.
Early Career and Achievements
Anisha's career took off as a Strategic Alliance Manager at
a prominent software company in the United States. In 2004, she ventured into
entrepreneurship by founding a company that provided digital content marketing
solutions tailored for the real estate and e-learning sectors. This early
success laid the groundwork for her future ventures.
Professional Experience and Contributions
Anisha Singh’s career includes significant contributions to the Clinton Administration, where she focused on assisting women entrepreneurs in securing funding for innovative businesses led by women. Her work in this area was part of her nearly 12-year stint on the East Coast, which saw her living in Washington DC, Boston, and New York.
Launch of Mydala
After gaining significant experience in the US, Anisha moved back to India, where she founded Mydala. The platform, which quickly became India’s largest deals platform, marked a significant milestone in her professional journey, showcasing her ability to leverage her international experience in a new market.
The Birth of Mydala
Anisha Singh’s entrepreneurial journey began with her first
venture, Kinis, but it was her next endeavor that truly marked her career.
Inspired by a Chinese trend of group buying discounts and noting its emerging
popularity in the U.S., she decided to bring a similar concept to India. This
led to the creation of Mydala, a group buying deals site, which she initially
underestimated in terms of its potential within the Indian market.
Vision for Mydala
As the founder and CEO of Mydala, Anisha Singh aims to
position the company as the leading provider of coupons and loyalty programs in
India. Her vision is for Mydala to become the go-to platform for Indians
seeking deals, whether for food, shopping, or other needs. She envisions
expanding Mydala into a comprehensive platform that every Indian would consider
first when searching for various services and products.
Growth and Impact
Under Anisha Singh’s leadership, Mydala has achieved
remarkable growth. The platform now operates in 196 cities across India,
boasting over 165,000 merchants and more than 38 million registered users. This
extensive network underscores Mydala's significant impact and its evolution
into a major player in the coupon and loyalty program sector in India.
Opportunities in the Online Coupons Industry
Anisha, the founder of Mydala, is optimistic about the
future of the online coupons and discount marketing industry. She sees
significant potential for innovation and growth in this sector. Recently,
Mydala has expanded its offerings to include product listings in categories
such as food, personal care, and household items. Anisha promises that more
changes and new features are on the way, aimed at enhancing the user experience
and broadening the service’s appeal.
Entrepreneurial Insights and Challenges
According to Anisha, entrepreneurship provides unique
opportunities for personal growth and self-discovery that other professions
might not offer. One of the major challenges she faced was encouraging people
to adopt and use the new services provided by Mydala. Despite this hurdle, her
commitment to innovation and improvement continues to drive the company
forward.
Biography of Anisha Singh: Founder of Mydala and She Capital-Entrepreneur/ Investor/Startup/Success story of Anisha Singh and Mydala and She Capital
Founding She Capital
Anisha Singh launched She Capital with a mission to support
and amplify the success of female-led businesses. Observing that women-led startups
often generate more revenue for every dollar invested, she aimed to address the
imbalance in venture capital funding for these ventures. Her goal was to invest
in outstanding entrepreneurs and drive significant growth for their businesses,
thus reshaping the landscape for women in entrepreneurship.
In response to this need, Anisha Singh founded She Capital
with the goal of empowering and supporting women entrepreneurs financially. She
Capital focuses on investing in startups that are either founded by women or
have women in leadership roles. Through this initiative, Singh seeks to create
more opportunities and financial backing for female-led ventures.
Mentorship and Guidance
One of the core offerings of She Capital is mentorship. The
initiative provides valuable guidance to help female-led ventures reach their
full potential. By sharing expertise and insights, She Capital ensures that
these businesses are well-equipped to navigate challenges and seize
opportunities for growth.
Financial Support
She Capital also offers crucial financial support.
Understanding that growth often requires substantial investment, Anisha Singh's
platform provides the necessary funding to fuel the expansion of female-led
startups. This financial backing helps businesses scale effectively and realize
their ambitious goals.
Networking Opportunities
Networking is another key component of She Capital’s support
system. The platform facilitates strong connections within various industries,
enabling female entrepreneurs to build valuable relationships. These networking
opportunities are essential for business development, partnerships, and market
expansion.
Economic and Entrepreneurial Impact
Through its comprehensive support, She Capital contributes
to the broader economic growth of India. By investing in and nurturing female
entrepreneurs, the initiative helps shape a more dynamic and inclusive business
environment. This not only supports individual ventures but also fosters a
brighter future for female entrepreneurs across the country.
Anisha Singh’s Commitment to Women Empowerment
Anisha Singh firmly believes that meaningful action for
women entrepreneurs goes beyond merely speaking on panels. She has expressed a
deep desire to enact significant change for women in India, aiming to bridge
the gender gap that spans over 170 years. Singh emphasizes that this gap is
pervasive across various sectors and requires substantial efforts to address.
Impact of Gender Equality on the Global Economy
According to a Harvard Business Review report, which draws
on analysis from the Boston Consultancy Group, achieving gender parity in
business could significantly boost the global GDP by 6%. The report also
highlights a stark disparity in investment: startups founded or co-founded by
women receive only half the average investment compared to those led by men.
This data underscores the critical need for initiatives like She Capital to
bridge this investment gap and support women entrepreneurs.
Anisha Singh's Advocacy and Recognition
Anisha Singh, known for her candidness and advocacy for
women's rights, has made significant contributions to discussions on
entrepreneurship and leadership. She has been a prominent speaker at various
prestigious events, sharing her insights on topics such as women in leadership,
the startup ecosystem in India, and more.
Notable appearances include:
- Founders Forum, London (June 2016)
- India Unlimited Conference, Sweden (May 2016)
- MIT India Conference, USA (April 2016)
Entrepreneurial Success
As one of the leading businesswomen in India, Anisha Singh's
achievements extend beyond her role at Mydala. Her influence in the
entrepreneurial space is further highlighted by her role as a judge on the
Indian reality show, MTV Dropout, which focuses on entrepreneurship. Her
diverse experiences and accomplishments make her a prominent figure in the
Indian business landscape.
Timeline for Anisha Singh’s career:
Early Career Discovery: Pivotal moment with professor
Encouraged to explore entrepreneurship and pursue an MBA, which
inspired her career path.
2004: Founded first venture
Launched a digital content marketing company targeting real
estate and e-learning sectors.
2010: Founded Mydala
Created India’s largest deals platform, leveraging her
international experience to innovate in the Indian market.
2011-2012: Work in Clinton Administration
Assisted women entrepreneurs in securing funding during her
time on the East Coast.
2016: Participated in Founders Forum, London
Shared insights on entrepreneurship and women in leadership
at a prestigious international conference.
2016: Spoke at India Unlimited Conference, Sweden
Contributed to discussions on the Indian startup ecosystem
and entrepreneurship on a global stage.
April 2016: Featured at MIT India Conference, USA
Addressed topics related to entrepreneurship and leadership
in an esteemed academic setting.
2018: Launched She Capital
Founded She Capital to support and amplify female-led
startups, focusing on financial backing and mentorship.
MTV Dropout (Ongoing): Judge on entrepreneurial reality show
Served as a judge, highlighting her role in promoting
entrepreneurship and mentoring new business talent.
